What will you speak about at VECS 2023?
How does the mobility sector move into a service driven revenue model, one that creates long lasting relationships.
Could you elaborate your view on how the automotive industry could be transformed as an ecosystem?
The automotive sector is at the start of its greatest ever paradigm shift, with many technologies accelerating change. However, technology is not the barrier to the transformation ahead in my honest opinion, it’s our capabilities as humans to look at things differently that will make the biggest impact.
Who will win the mobility race?
Hopefully, the consumers will benefit the most, with collaboration across ecosystems bringing equality and affordable sustainable transportation to all.
What needs to be done to strengthen collaboration between startups and OEMs?
To take a statement I heard recently from the President of the Republic of Finland “For the sake of mankind, we need to find things in common”. I simply love this phrase, and I think it works at the Geopolitical level, but also right down to startups to OEMs – and put simply just start to work together on something that has a purpose for you both and see what happens after that!
Do you imagine new categories of vehicles being created in the future? Could you elaborate on that?
We have all see many science fiction films with flying craft and travelling at warp speed, is it going closer than it ever was? Well in the next 15 years, I can clearly see more autonomous pods, and transportation hubs, that join together transport systems to make it easier and more sustainable for city center journeys, with last mile travel seeing the greatest acceleration. Hopefully we will see more Solar and Green energy transportation vehicles being available to the mass public.
How can we speed up digitalization in the automotive industry?
With many new disrupters, SDV, Connected Car, AI, etc.. I think it’s actually coming quickly enough…
Finally, what are you most looking forward to by attending and speaking at VECS 2023?
With Sweden, my second home for many years, it has to be the opportunity to meet old and new friends and colleges. Hopefully May brings some of the best weather that Gothenburg can offer.