EXHIBITOR INFORMATION
Welcome to VECS 2026!
During the preparations of VECS 2026 you’ll be in contact with us from Insight Events Sweden regarding practical details, contract and exhibiting details. You’ll also be in contact with Svenska Mässan, who will be your main point of contact regarding additional services and furniture for your booth and the orders related to it.
Primary contact
Emily Lembäck
Customer Communications and Relations Coordinator
+46 (0)8 587 662 55 / +46 (0)70 109 06 81
emily.lemback@insightevents.se
Sales Contacts
Linda Forsberg
Sales Manager
+46 (0) 8 587 662 37
Linda.Forsberg@insightevents.se
Roland Behrendt
Head of Sponsorship & Exhibition
+46 (0)8 587 662 77
Roland.Behrendt@insightevents.se
Booth information
Included in your booth
Your booth includes electricity, standing table and two high chairs.
Please use the Focus car park at Gårda Affärscentrum (max. height 2.10 m). There is a walkway leading directly into Hall A on floor 2. Trolleys are available at the walkway for transporting smaller goods.
When moving in and moving out, exhibitors should use Entrance 1 (exhibitor entrance) via the Gårda Affärscentrum car park. On the last moving-in day and on exhibition days, exhibitors can also use Entrance 5 (the main entrance).
Under no circumstances may children be present in the halls while exhibitors are moving in.
Build-up through Entré 1 – Monday May 4th between the hours 14:00-21:00
Please note the end time for moving in. This is when initial cleaning begins and carpets are laid in the aisles. Initial cleaning in the form of vacuuming and dusting is carried out free of charge at all stands (except locked areas). Additional cleaning and removal of materials can be ordered from Stand Service & Event Service – which you can reach through Svenska Mässans website.
The Swedish Exhibition & Congress Centre cannot guarantee that all ordered equipment will be on site from the first moving-in day. This work will continue throughout the moving-in period, and any additional orders will be dealt with in the order of receipt.
During the moving-in period, mobile recycling stations will be positioned in the halls where all waste should be sorted. On exhibition days, there will be a recycling station at the loading doors
Move-out through Entré 1 – Wednesday May 6th between the hours 15:30-19:00
Please note that exhibitors are not permitted to dismantle stands or remove exhibition goods before the designated time for moving out on the last exhibition day.
During the first few moving-out hours, the aisle carpets will be taken up and empty packaging can be brought into the halls. Vehicles will then be allowed into the loading yard.
If the specified dismantling times are not adhered to, any remaining stands will be dismantled and removed at the exhibitor´s expense and liability.
Contact Svenska Mässan (roger.nojd@svenskamassan.se) for questions regarding booth orders, shipments etc. Please include Please include Emily.lemback@insightevents.se in the communication with Svenska Mässan.
To view this year’s floorplan, please click here
If you would like side walls, you can apply for 1-meter deep side walls by contacting me directly at Emily.lemback@insightevents.se. Applications will be assessed based on your design and potential disruptions to neighboring Exhibitors.
Svenska Mässan – Venue Portal
Your booth includes electricity, standing table and two high chairs.
If you wish to add furnishings or interior to your stand, please visit Svenska Mässans webshop
Svenska Mässan – Venue Portal
Please make sure to visit Svenska Mässans Venue Portal, as their website offers information that is valuable to you as an exhibitor.
If you wish to add furnishings or interior to your stand, please visit Svenska Mässans webshop
Please note: Svenska Mässan applies a differentiated pricing system, which means that they add a surcharge of 50% to orders that are received later than four weeks before the start of the event. Please note that Svenska Mässan cannot always guarantee that all products will be available if orders are placed late. Does not apply stand catering/lunch vouchers, goods & transport and plants/shop.
Stand Orders
Order no later than April 4.
Shipping and Transport
Delivery address to and from The Swedish Exhibition & Congress Centre
VECS 2026
Swedish Exhibition & Congress Centre
Att: [Exhibitor, stand nbr]
Mässans Gata 6
SE-412 51 Gothenburg
SWEDEN
Phone number to the goods reception: +46 317088600
Access to the Swedish Exhibition & Congress Centre loading yard is from Örgrytevägen
Please contact Emily Lembäck if your uncertain of your stand number.
Shipping & Transport – Guidelines from Svenska Mässan
Shipping & Transport – Guidelines from Svenska Mässan
Please find more information and prices here >>
SMALLER CONSIGNMENTS OF GOODS TO the Swedish Exhibition & Congress Centre (no pre-register)
All goods consignments of less than 10 m³ / 3,2 flatbed metres (equivalent to about 8 Euro pallets) / single collie weighing maximum 3 tons, are to be sent to our groupage centre during the period:
Phone nbr to the groupage centre: +46 31642240
SMALLER CONSIGNMENTS OF GOODS FROM the Swedish Exhibition groupage centre
Smaller consignments under 10 m3 / 3,2 loading metres (equivalent to about 8 Euro pallets) / single collie weighing maximum 3 tons, will be sent by the Swedish Exhibition & Congress Centre to our groupage centre for further transportation.
Freight documents are to be submitted to the Swedish Exhibition & Congress Centre
Transport Service regardless of who has arranged the transport.
The goods will be available for collection between [specific dates]
LARGER CONSIGNMENTS OF GOODS, LATE CONSIGNMENTS OF GOODS, CONSIGNMENTS FOR EXHIBITORS WHO BOOKED EARLY ACCESS to the Swedish Exhibition & Congress Centre & Gothia Towers, goods over 10 m3 / 3,2 flatbed metres (equivalent to about 8 Euro pallets) / single collie weighing over 3 tons, and during show days are to be pre-registered 5 days prior to delivery and collection
Please find more information, pre-register and prices here >>
LARGER CONSIGNMENTS OF GOODS FROM the Swedish Exhibition & Congress Centre & Gothia Towers All larger consignments of goods over 10 m3 / 3,2 flatbed metres (equivalent to about 8 Euro pallets) / single collie weighing over 3 tons Freight documents are to be submitted to the Transport Service office regardless of who has arranged the transport. Pre-registered no later than [specific date] for collection no later than [specific date].
GENERAL RULES
Vehicles are not allowed to enter the halls to load/unload goods. All transport of goods within the exhibition premises, and transport work using forklifts, cranes, lifting equipment, etc. is handled by the Swedish Exhibition Centre´s Transport Centre, and charged according to the current price list.
All persons who collect goods must be able to establish their identity, or in some other way prove that they are authorised to pick up goods belonging to an exhibitor. If an exhibitor employs an independent firm to transport exhibition goods, the exhibitor must inform the Transport Service office and provide freight documents.
Please note there is an extra charge for deliveries/collections that have not been prebooked. Our unloading/loading area is limited and we can, therefore, only permit you to stay in the loading yard for approx. 45 minutes.
Other services you may wish to book at Transport Centre:
– Forklift/crane services
– Removal and storage of empty packaging
– Rental of scissor lift
Service Centre
During moving-in and moving-out periods and on exhibition days, staff will be available at Svenska Mässans Service Centre. Here you can get help with all kinds of questions about your booth, with copying and printing, take a cup of coffee and rest your feet. Furthermore, Svenska Mässans Service Center also includes a shop – scissors, tape, electronics accessories, plants, sweets and drinks etc.
Service Centre is located in Hall D on floor 1, or call us at +46 31 708 8116.
Your Internal Passes for the Event
Stand Staff
We’re asking you to register who will be manning your booth during VECS.
To register, go to the page for stand staff registration. Use your code which has been sent out to your contact person by Emily Lembäck to register the exhibition staff. Please note that registration is processed individually, person by person.
Please feel free to send me the names, job titles, and email addresses of everyone involved if you need assistance with the registrations.
Registration deadline: 8th April 2026
Delegate tickets
If your package includes delegate tickets, please make sure to send their information (name, company, job title and contact details such as email and phone number) to Emily Lembäck (Emily.lemback@insightevents.se) for registration.
Additional Stand staff
For a limited time, you can order more staff tickets at a cost of 4300 SEK each. The last day to order is April 8th 2026. With stand staff tickets, you are also welcome at the registration desk 15 minutes before a track starts to see if there are any unused tickets left.
If you want guaranteed access to the conference content and tracks, we recommend you to purchase delegate tickets for 4600 SEK for a limited time.
Order Deadline: 8th April 2026
Please email me if you want to add more tickets.
Please note our registration terms for extra tickets, which you can find here: Registration Terms – Insight Events Sweden AB
Please note that speakers will be contacted individually for their registration.
VIP Tickets & Discount Offer
Discount Offer for Your Customers
Your package includes a personal discount code that you can share with your customers through your own marketing channels (e.g., Email, LinkedIn, Facebook). To use this, please use the code that has been sent to the contact person.
You can advise your customers to visit the VECS 2026 website for registration
Please note that the offer must clearly state that it does not apply to already registered participants and cannot be combined with other offers.
VIP Tickets
You have access to VIP tickets that can be used to invite your customers to the conference free of charge. The invitation can be done in the following ways:
1) You invite your customers, and they register with your discount code which will be sent directly to your contact person
2) Alternatively, you can also email me the names, titles, and companies of the invited guests
Please ensure that your customers confirm that they have read our Privacy Policy
Registration deadline for the above: 8th April 2026
Practical Information
VECS is held at Svenska Mässan (The Swedish Exhibition & Congress Center), Mässans Gata 24, Gothenburg.
For day 1 and day 2 of the event, please use Entrance 8 at the north-west corner of the exhibition building, close to Scandinavium by the street Skånegatan.

Catering – Allergies/Special Diets
To arrange catering, I need information about any allergies or special dietary requirements from your booth staff. Please make sure your staff are included on this, and inform me no later than 8th April 2026
Parking
During your visit, you can use the parking available at P – Focus at a fee of 30kr/h all days between 08-22, or 2kr/h during other hours. From P Focus you’ll cross the foot bridge to get to Entrance 1. Please see site map for locational overview.
Hotel
Apart from Gothia Towers where the conference is held there are a large variety of accommodations close by. We have compiled a list for your convenience: Hotel list
Filming & Photography
As a means of documenting the event and to use in future marketing, parts of the conference will be filmed and photographed. This means some delegates might be included in some recorded material. If you do not wish to be filmed/photographed, please contact us.
More information on the app will be sent to your designated contact person closer to the conference.
App
During the exhibition, you have the opportunity to purchase our app which simplifies networking through a QR-code, this gathers the information of people you scan and can easily be exported to a spreadsheet for you to overview later on.
Disclaimers
Svenska mässan
- Svenska Mässan Gothia Towers has a non-smoking policy in all halls.
- All alcoholic beverages must be ordered through and served by Svenska Mässan Gothia Towers.
- The aisles between the booths must not be blocked with exhibition goods or empty packaging.
- Waste must be sorted at the recycling stations located in our halls.
- Booth lighting must be turned off in the evening.
- Speakers may not be used in a way that disturbs exhibitors and visitors.
- Wireless microphones are not allowed.
- No exhibitor is allowed to dismantle their booth or remove exhibition goods before the designated time for move-out on the last exhibition day.
- Distribution of promotional materials is only allowed within your own booth.
- You are not allowed to move chairs or tables from the public areas to your own booth.
Please make sure to visit the venue portal and take part of all Svenska Mässans guidelines.
Scam/Phishing mail
PLEASE OBSERVE: Unfortunately in the run up to the event there can be 3rd party emails circulating that claim to sell delegate lists for VECS 2026. These emails are a bluff and if you get this kind of “deal”, please don’t respond. Instead, make sure to delete the message and make us aware of the sender by contacting Roland Behrendt or Emily Lembäck so we can take action.
